Business Workshop - Understanding Your Customers: Using Buyer Personas

When it comes to marketing, it’s common for businesses to position their services and products as ‘the hero of the story’. The reality is that marketing efforts become substantially more effective when the customer is the hero. This training workshop will help you create marketing content with purpose that positions your customer as the hero.

You’ll identify the common needs and issues your customers face and how to transition your marketing content to be about your customers. By discovering how to develop buyer personas with OM’s practical methods, your business can get focused around your target customers and enable you to position your company as the best solution to meet their needs. 

September 20th, 2017 8:00 AM   through   9:30 AM
Fremantle Chamber of Commerce - Boardroom
16 Phillimore Street
FREMANTLE, WA 6160
Australia

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Phone: (08) 9335 2711
Email:
Chamber Members
1 Attendee $ 40.00
2 Attendees $ 80.00
3 Attendees $ 120.00
4 Attendees $ 160.00
Non-Members
1 Attendee $ 50.00
2 Attendees $ 100.00
3 Attendees $ 150.00
4 Attendees $ 200.00
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